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Service Quality : New Directions in Theory and Practice
On the Measurement of Perceived Service Quality: A Conjoint Analysis Approach
edited_book
Author(s):
Wayne S. DeSarbo
,
Lenard Huff
,
Marcelo M. Rolandelli
,
Jungwhan Choi
Publication date:
1994
Publisher:
SAGE Publications, Inc.
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There is no author summary for this book yet. Authors can add summaries to their books on ScienceOpen to make them more accessible to a non-specialist audience.
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Wikipedia Quality
Author and book information
Book Chapter
Pages
: 201-222
DOI:
10.4135/9781452229102.n9
SO-VID:
6c01232b-a2be-4b34-b61c-d01575d911c5
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Book chapters
pp. 1
Service Quality: Insights and Managerial Implications from the Frontier
pp. 21
The Nature of Customer Value: An Axiology of Services in the Consumption Experience
pp. 72
Encounter Satisfaction versus Overall Satisfaction versus Quality: The Customer's Voice
pp. 139
Beyond Smiling: Social Support and Service Quality
pp. 173
Linking Customer Satisfaction to Service Operations and Outcomes
pp. 201
On the Measurement of Perceived Service Quality: A Conjoint Analysis Approach
pp. 241
A Customer Satisfaction Research Prospectus
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