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C. SHAPIRO, C Shapiro, H Varian (1999)

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Managing Enterprises of the New Economy by Modern Concepts of the Theory of the Firm

S Albers, S. ALBERS (2003)

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Marketing mit Interaktiven Medien — Strategien zum Markterfolg

S Albers, S. ALBERS (2001)

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Publication date (Print): 2003

Pages: 621-641

DOI: 10.1007/978-3-322-90490-4_29

SO-VID: bfab9454-770e-42dc-a7e5-8f0508bd31e4

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Internetvertrieb als Erfolgsfaktor von Gründungen
Authors: Jutta Stirner

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Erfolgsanalyse im E-Commerce — Erkenntnisse zu Geschäftsmodellen profitabler Internet-Unternehmen

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Most cited references 20

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Managing Enterprises of the New Economy by Modern Concepts of the Theory of the Firm

Marketing mit Interaktiven Medien — Strategien zum Markterfolg

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