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      ROADMAP : TO A SUCCESSFUL PHD IN BUSINESS & MANAGEMENT AND THE SOCIAL SCIENCES 

      Talking about, presenting and publicising your research

      Peter Lang

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          Abstract

          Talking about, presenting and publicising research is an ongoing project for a PGR. It starts before the PhD begins because in order to get accepted onto a PhD programme you will need to prepare a proposal and discuss it with an interview panel. It may never finish because if you enter academic life you will draw on aspects of your PhD throughout your career, like you will draw on your other academic or consultancy projects. Even if you follow another life-course you may still talk about your PhD in a work or social context. Any three- or four-year period of your life, yet alone a period as intense as one involving PhD study, will yield lessons and stories to inform and recount, sometimes as fond memory and sometimes not, for years to come. The three activities of talking about, presenting and publicising are not one and the same thing. There are also differences within each activity. However, there are some essential principles that apply to all. The aim of this chapter is to unpack both common principles and the peculiarities of each distinct activity. After outlining the essential principles with reference to research content (details and ideas) delivery style (written and verbal) and platforms, the chapter offers further general and practical discussion about a range of platforms (research-speed dating, lecture-type presentations, poster presentations and social media). Conferences are an important opportunity to talk about, present and publicise your PhD and the section that follows offers an exploration of what that entails. Finally, a PGR also needs to engage beyond peers and other academics. Hence, the next section offers some pointers on 212public engagement. The chapter ends with our customary final words of encouragement.

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          River Magic: Extraordinary Experience and the Extended Service Encounter

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            Is Open Access

            Using social media to promote academic research: Identifying the benefits of twitter for sharing academic work

            To disseminate research, scholars once relied on university media services or journal press releases, but today any academic can turn to Twitter to share their published work with a broader audience. The possibility that scholars can push their research out, rather than hope that it is pulled in, holds the potential for scholars to draw wide attention to their research. In this manuscript, we examine whether there are systematic differences in the types of scholars who most benefit from this push model. Specifically, we investigate the extent to which there are gender differences in the dissemination of research via Twitter. We carry out our analyses by tracking tweet patterns for articles published in six journals across two fields (political science and communication), and we pair this Twitter data with demographic and educational data about the authors of the published articles, as well as article citation rates. We find considerable evidence that, overall, article citations are positively correlated with tweets about the article, and we find little evidence to suggest that author gender affects the transmission of research in this new media.
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              The Unwritten Rules of PhD Research

              G RUGG, M Petre (2015)
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                10.3726/9781800795693.003.0009
                c71d010f-d42f-4d52-bb6f-c7a821e4765e
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