International Journal of Management Studies

International Journal of Management Studies (IJMS) (Formerly known as Jurnal Analisis) is a refereed multidisciplinary journal published by Universiti Utara Malaysia, UUM Press, in January and December. IJMS aims at publishing articles that focus on empirical studies, theoretical development and practical applications in the selected niche areas of Strategic Management, Marketing, Human Resource Management, Research & Development (R&D) Management, and International Business Management