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      Evaluating the Fit of the Parent Company With Businesses to Develop Corporate Strategy (Case Study: Ikco Employees Cooperative)

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          Abstract

          Deciding business portfolio, investment approach, and parenting management style need to understand how the fit of the parent company and its business, and the degree of potential of value creation by the parent. So, it is important to measure the fitness. This research which analysed factors affecting the characteristics of business and the parent company, offers a model to measure fitness. The proposed model has been implemented in a holding company and its results can be used to develop corporate strategy.  

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          Author and article information

          Contributors
          Iran
          Iran
          Iran
          Journal
          Malaysian Management Journal
          UUM Press
          March 01 2020
          : 18
          : 23-38
          Affiliations
          [1 ]Technical-Engineering Faculty Kharazmi University, Tehran, Iran
          Article
          10.32890/mmj.18.2014.9014

          All content is freely available without charge to users or their institutions. Users are allowed to read, download, copy, distribute, print, search, or link to the full texts of the articles in this journal without asking prior permission of the publisher or the author. Articles published in the journal are distributed under a http://creativecommons.org/licenses/by/4.0/.

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