Benefits of Using the Facebook from the Malaysian Perspectives

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Abstract

This paper is to study the benefits of using the Facebook from the Malaysian perspectives. In finding the answers to this study, the questions posted were related to the hours spend, language used, types of knowledge sharing, and the interaction pattern. The respondents’ feedback responses were analyzed through the content analysis. Findings showed Facebook culture is related to knowledge sharing as a way of life. It can be a platform for future research on the capabilities and benefits of online social networking. This research gives an insight on how Malaysians shared knowledge and benefits that they obtained through Facebook.