Over the last few years, revitalization through painting in the slum area become popular in some cities in Indonesia. The attractive colors and illustrations have escalated the village on social media, especially for youth. The study focuses on investigating the roles of art in Kampung Pelangi potential for city landmark. Interviews and observations were done as a preliminary study, and survey online intended to understand the university students’ perception as a youth representative. The results have investigated that despite art has brought the dominant visual in the landscape, the unity with the existing landmark is needed to bring harmony to enhance the current image of the city.