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      Estimating Nonresponse Bias in Mail Surveys

      Author(s): 1 , 2
      Publication date Created:
      Publication date (Electronic):
      Journal: Journal of Marketing Research
      Publisher: SAGE Publications

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          The problem of non-response in sample surveys.

          M HANSEN, W HURWITZ (1946)
          Article 0 comments Cited 60 times – based on 0 reviews     Review now
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            Stimulating Responses to Mailed Questionnaires: A Review

            Arnold S. Linsky (1976)
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              A Critical Comparison of Three Strategies of Collecting Data from Households

              Joseph R. Hochstim (1967)
              Article 0 comments Cited 34 times – based on 0 reviews     Review now
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                Author and article information

                Journal
                Title: Journal of Marketing Research
                Abbreviated Title: Journal of Marketing Research
                Publisher: SAGE Publications
                ISSN (Print): 0022-2437
                ISSN (Electronic): 1547-7193
                Publication date Created: December 13 2018
                Publication date Created: August 1977
                Publication date (Electronic): December 13 2018
                Publication date (Print): August 1977
                Volume: 14
                Issue: 3
                Pages: 396-402
                Affiliations
                [1 ]The Wharton School, University of Pennsylvania.
                [2 ]Merck, Sharpe and Dohme.
                Article
                DOI: 10.1177/002224377701400320
                PubMed ID: 38032037
                SO-VID: 030d11a3-b9e0-487d-bdb2-2dc89e2ce1d0
                Copyright © © 1977
                License:

                http://journals.sagepub.com/page/policies/text-and-data-mining-license

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