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      Collaborating to create: The Internet as a platform for customer engagement in product innovation

      Author(s): , ,
      Publication date Created:
      Publication date (Print):
      Journal: Journal of Interactive Marketing
      Publisher: Wiley-Blackwell

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          The Capabilities of Market-Driven Organizations

          George S. Day (1994)
          Article 0 comments Cited 610 times – based on 0 reviews     Review now
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            Technology Brokering and Innovation in a Product Development Firm

            Andrew B. Hargadon, Robert Sutton (1997)
            Article 0 comments Cited 517 times – based on 0 reviews     Review now
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              Strategic networks

              Ranjay Gulati, Nitin Nohria, Akbar Zaheer (2000)
              Article 0 comments Cited 418 times – based on 0 reviews     Review now
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                Author and article information

                Journal
                Title: Journal of Interactive Marketing
                Abbreviated Title: Journal of Interactive Marketing
                Publisher: Wiley-Blackwell
                ISSN (Print): 10949968
                Publication date Created: January 2005
                Publication date (Print): January 2005
                Volume: 19
                Issue: 4
                Pages: 4-17
                Article
                DOI: 10.1002/dir.20046
                SO-VID: 12ec10db-b1f4-4c74-a678-78af58d3dad8
                Copyright © © 2005
                License:

                http://www.elsevier.com/tdm/userlicense/1.0/

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