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      The meanings of co‐creation

      Author(s): ,
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      Journal: European Business Review
      Publisher: Emerald

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          Brand Community

          Albert Muniz, Thomas O'Guinn (2001)
          Article 0 comments Cited 869 times – based on 0 reviews     Review now
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            Lead Users: A Source of Novel Product Concepts

            Eric von Hippel (1986)
            Article 0 comments Cited 534 times – based on 0 reviews     Review now
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              How Brand Community Practices Create Value

              Hope Schau, Albert Muniz, Eric J Arnould (2009)
              Article 0 comments Cited 431 times – based on 0 reviews     Review now
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                Author and article information

                Journal
                Title: European Business Review
                Abbreviated Title: European Business Review
                Publisher: Emerald
                ISSN (Print): 0955-534X
                Publication date Created: January 04 2013
                Publication date (Print): January 04 2013
                Volume: 25
                Issue: 1
                Pages: 86-95
                Article
                DOI: 10.1108/09555341311287754
                SO-VID: 136b198c-d78e-4baa-a3b0-e68aa6695783
                Copyright © © 2013
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                http://www.emeraldinsight.com/page/tdm

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