This study aims to examine the mediating role of online compulsive buying in the association between excessive use of social networking sites (SNS) and financial well-being among Chinese young adults.
A sample of 539 SNS users and active online shoppers (M age = 20.32 years, SD age = 2.11) completed an online survey questionnaire measure of excessive use of SNS, online compulsive buying and financial well-being. Covariance based-structural equation modelling was used to assess the measurement model and the proposed mediation model.
Results indicated that excessive use of SNS was positively related to online compulsive buying behaviour and financial anxiety. Also, the results showed that online compulsive buying mediated the positive relationship between excessive use of SNS and financial anxiety.