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      Two Sides to Attitudinal Commitment: The Effect of Calculative and Loyalty Commitment on Enforcement Mechanisms in Distribution Channels

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      Journal of the Academy of Marketing Science
      SAGE Publications

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          Journal
          Journal of the Academy of Marketing Science
          Journal of the Academy of Marketing Science
          SAGE Publications
          0092-0703
          January 01 2002
          January 01 2002
          : 30
          : 1
          : 24-43
          Article
          10.1177/03079450094306
          1f37b1f8-7fc2-43c6-a90d-1778206d611d
          © 2002
          History

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