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The Price Knowledge and Search of Supermarket Shoppers
Author(s):
Peter R. Dickson
1
,
Alan G. Sawyer
2
Publication date
Created:
November 28 2018
Publication date
(Electronic):
November 28 2018
Journal:
Journal of Marketing
Publisher:
SAGE Publications
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A Logit Model of Brand Choice Calibrated on Scanner Data
John Little
,
Peter M. Guadagni
(1983)
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A Reference Price Model of Brand Choice for Frequently Purchased Products
Russell Winer
(1986)
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An Examination of Consumer Decision Making for a Common Repeat Purchase Product
Wayne Hoyer
(1984)
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Author and article information
Journal
Title:
Journal of Marketing
Abbreviated Title:
Journal of Marketing
Publisher:
SAGE Publications
ISSN (Print):
0022-2429
ISSN (Electronic):
1547-7185
Publication date Created:
November 28 2018
Publication date Created:
July 1990
Publication date (Electronic):
November 28 2018
Publication date (Print):
July 1990
Volume
: 54
Issue
: 3
Pages
: 42-53
Affiliations
[
1
]
The Ohio State University.
[
2
]
University of Florida.
Article
DOI:
10.1177/002224299005400304
SO-VID:
222d2ce1-9fa8-4a03-a209-9cee234a4442
Copyright ©
© 1990
License:
http://journals.sagepub.com/page/policies/text-and-data-mining-license
History
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