Title:
Psychology and Marketing
Abbreviated Title:
Psychol. Mark.
Publisher:
Wiley-Blackwell
ISSN
(Print):
0742-6046
ISSN
(Electronic):
1520-6793
Publication date Created:
September
2000
Publication date
(Print):
September
2000
Volume: 17
Issue: 9
Pages: 761-782
Article
DOI: 10.1002/1520-6793(200009)17:9<761::AID-MAR2>3.0.CO;2-9
SO-VID: 261385af-de1a-427a-82b5-985a0c0479d2
Copyright © ©
2000