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      The Effect of Measurement Task Transparency on Preference Construction and Evaluations of Personalized Recommendations

      Journal of Marketing Research
      American Marketing Association (AMA)

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          Constructive Consumer Choice Processes

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            Interactive Home Shopping: Consumer, Retailer, and Manufacturer Incentives to Participate in Electronic Marketplaces

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              Contingent weighting in judgment and choice.

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                Author and article information

                Journal
                Journal of Marketing Research
                Journal of Marketing Research
                American Marketing Association (AMA)
                0022-2437
                May 2007
                May 2007
                : 44
                : 2
                : 224-233
                Article
                10.1509/jmkr.44.2.224
                282b33ac-eb81-4c0e-b417-2d750dde483e
                © 2007
                History

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