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      Future direction of sustainable development in private hospitals: general similarities and specific differences

      case-report
      Rocío Rodríguez , Göran Svensson , Carmen Otero-Neira
      Journal of Business & Industrial Marketing
      Emerald Publishing Limited
      Healthcare, Spain, Sustainable development, Sustainability management, Private hospital

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          Abstract

          Purpose

          The purpose of this paper is to assess the future direction of sustainable development in the healthcare industry. This study aims to reveal general similarities and specific differences between private hospitals and enabler or hinders of sustainable development.

          Design/methodology/approach

          Based on an inductive approach, judgmental sampling was applied to select relevant healthcare organizations. Informants were identified according to their knowledge of their organizations’ sustainability initiatives.

          Findings

          In the context the homogeneity that could be expected, the studied hospitals range from having a very strong organizational conviction as to the future direction of sustainable development to a very weak one. There are some general similarities and specific differences between them reported.

          Research limitations/implications

          There is no common formula applicable across private hospitals to determine the future direction of their sustainable development. Although hospitals benchmark best practices, others use them only as a general frame of reference. This scenario offers opportunities for further research.

          Practical implications

          The economic, social and environmental sustainable development across private hospitals may evolve from general principles or guidelines, but the specific sustainable development at each hospital may well evolve along tailored economic, social and environmental actions.

          Originality/value

          Developing a framework considering similarities and differences between the sustainability actions of each hospital in the healthcare industry is important for understanding future directions. This study provides insights into factors that could enable success or constitute hinders of sustainable development. They can also guide the industry toward a common objective which improves the hospitals sustainability actions in the future, also minimizing the effort required.

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          Most cited references70

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          Toward a New Conception of the Environment-Competitiveness Relationship

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            Beyond the business case for corporate sustainability

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              Sustainable Operations Management

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                Author and article information

                Contributors
                Journal
                JBIM
                10.1108/JBIM
                Journal of Business & Industrial Marketing
                JBIM
                Emerald Publishing Limited
                0885-8624
                0885-8624
                14 June 2019
                : 35
                Issue : 3 Issue title : Sustainable Business Models: Integrating Employees, Customers and Technology Issue title : Sustainable Business Models: Integrating Employees, Customers and Technology
                : 537-550
                Affiliations
                [1] Kristiania University College , Oslo, Norway
                [2]Department of Marketing and Management, University of Vigo , Vigo, Spain
                Author notes
                Rocío Rodríguez can be contacted at: rociro@gmail.com
                Article
                628297 JBIM-12-2018-0399.pdf JBIM-12-2018-0399
                10.1108/JBIM-12-2018-0399
                2c15bc85-5408-4bbc-9d45-1100ec00d4c9
                © Emerald Publishing Limited
                History
                : 20 December 2018
                : 25 March 2019
                : 17 April 2019
                : 24 April 2019
                Page count
                Figures: 2, Tables: 2, Equations: 0, References: 78, Pages: 14, Words: 11545
                Categories
                case-report, Case study
                cat-MARK, Marketing
                Custom metadata
                Web-ready article package
                M
                Yes
                Yes
                JOURNAL
                included

                Economic development,Environmental economics & Politics,Agricultural economics & Resource management,International economics & Trade,Economics
                Sustainable development,Sustainability management,Healthcare,Private hospital,Spain

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