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      Dimensions in appreciation of car interior design

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      Applied Cognitive Psychology
      Wiley-Blackwell

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          Novelty, complexity, and hedonic value

          D Berlyne (1970)
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            Visual aesthetic complexity, attractiveness and diversive exploration.

            Ratings by 60 Ss showed a significant inverted U-shaped relationship between attractiveness and complexity of 15 paintings of human figures while rated interest tended to increase with complexity. Ss most often selected and least often rejected paintings rated highly attractive and moderately complex for further viewing.
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              Preference for paintings and personality traits.

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                Author and article information

                Journal
                Applied Cognitive Psychology
                Appl. Cognit. Psychol.
                Wiley-Blackwell
                0888-4080
                1099-0720
                July 2005
                July 2005
                : 19
                : 5
                : 603-618
                Article
                10.1002/acp.1088
                2fd42da9-391c-44fe-bbf5-e7f16f2072ae
                © 2005

                http://doi.wiley.com/10.1002/tdm_license_1.1

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