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      Consumer trust in B2C e-Commerce and the importance of social presence: experiments in e-Products and e-Services

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      Omega

      Elsevier BV

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          Most cited references 23

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          The Commitment-Trust Theory of Relationship Marketing

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            NOT SO DIFFERENT AFTER ALL: A CROSS-DISCIPLINE VIEW OF TRUST.

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              Determinants of Long-Term Orientation in Buyer-Seller Relationships

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                Author and article information

                Journal
                Omega
                Omega
                Elsevier BV
                03050483
                December 2004
                December 2004
                : 32
                : 6
                : 407-424
                Article
                10.1016/j.omega.2004.01.006
                348e7df1-2ae5-4898-a543-51c40d293b26
                © 2004

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