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      Evaluating Structural Equation Models with Unobservable Variables and Measurement Error

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      Journal of Marketing Research

      JSTOR

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          Journal
          Journal of Marketing Research
          Journal of Marketing Research
          JSTOR
          00222437
          February 1981
          February 1981
          : 18
          : 1
          : 39
          10.2307/3151312
          © 1981
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