29
views
0
recommends
+1 Recommend
0 collections
    0
    shares
      • Record: found
      • Abstract: not found
      • Article: not found

      Automatic Effects of Brand Exposure on Motivated Behavior: How Apple Makes You “Think Different”

      , ,
      Journal of Consumer Research
      University of Chicago Press

      Read this article at

      ScienceOpenPublisher
      Bookmark
          There is no author summary for this article yet. Authors can add summaries to their articles on ScienceOpen to make them more accessible to a non-specialist audience.

          Abstract

          Related collections

          Most cited references42

          • Record: found
          • Abstract: not found
          • Article: not found

          Controlled and automatic human information processing: I. Detection, search, and attention.

            Bookmark
            • Record: found
            • Abstract: not found
            • Article: not found

            Superstars and me: Predicting the impact of role models on the self.

              Bookmark
              • Record: found
              • Abstract: not found
              • Article: not found

              The automated will: Nonconscious activation and pursuit of behavioral goals.

                Bookmark

                Author and article information

                Journal
                Journal of Consumer Research
                J Consum Res
                University of Chicago Press
                0093-5301
                1537-5277
                June 01 2008
                June 01 2008
                : 35
                : 1
                : 21-35
                Article
                10.1086/527269
                3de7d299-0c9b-48f4-a2f4-5e701ccb8df4
                © 2008
                History

                Comments

                Comment on this article