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Effects of the most useful offline-online and online-offline channel integration services for consumers
Author(s):
Bernhard Swoboda
,
Amelie Winters
Publication date
Created:
June 2021
Publication date
(Print):
June 2021
Journal:
Decision Support Systems
Publisher:
Elsevier BV
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BIO Integration
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Validation of a New General Self-Efficacy Scale
G G Chen
,
S M Gully
,
D Eden
(2001)
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Spotlights, Floodlights, and the Magic Number Zero: Simple Effects Tests in Moderated Regression
Stephen A Spiller
,
Gary H McClelland
,
John G. Lynch
…
(2013)
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An Examination of Selected Marketing Mix Elements and Brand Equity
N. Donthu
,
S. Lee
,
B. Yoo
(2000)
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Author and article information
Journal
Title:
Decision Support Systems
Abbreviated Title:
Decision Support Systems
Publisher:
Elsevier BV
ISSN (Print):
01679236
Publication date Created:
June 2021
Publication date (Print):
June 2021
Volume
: 145
Page
: 113522
Article
DOI:
10.1016/j.dss.2021.113522
SO-VID:
3e885c3c-4d66-4d68-adb0-440a74d9cb30
Copyright ©
© 2021
License:
https://www.elsevier.com/tdm/userlicense/1.0/
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