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      Differential privacy in collaborative filtering recommender systems: a review

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          Abstract

          State-of-the-art recommender systems produce high-quality recommendations to support users in finding relevant content. However, through the utilization of users' data for generating recommendations, recommender systems threaten users' privacy. To alleviate this threat, often, differential privacy is used to protect users' data via adding random noise. This, however, leads to a substantial drop in recommendation quality. Therefore, several approaches aim to improve this trade-off between accuracy and user privacy. In this work, we first overview threats to user privacy in recommender systems, followed by a brief introduction to the differential privacy framework that can protect users' privacy. Subsequently, we review recommendation approaches that apply differential privacy, and we highlight research that improves the trade-off between recommendation quality and user privacy. Finally, we discuss open issues, e.g., considering the relation between privacy and fairness, and the users' different needs for privacy. With this review, we hope to provide other researchers an overview of the ways in which differential privacy has been applied to state-of-the-art collaborative filtering recommender systems.

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          The Algorithmic Foundations of Differential Privacy

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            Randomized response: a survey technique for eliminating evasive answer bias.

            S L Warner (1965)
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              Private traits and attributes are predictable from digital records of human behavior.

              We show that easily accessible digital records of behavior, Facebook Likes, can be used to automatically and accurately predict a range of highly sensitive personal attributes including: sexual orientation, ethnicity, religious and political views, personality traits, intelligence, happiness, use of addictive substances, parental separation, age, and gender. The analysis presented is based on a dataset of over 58,000 volunteers who provided their Facebook Likes, detailed demographic profiles, and the results of several psychometric tests. The proposed model uses dimensionality reduction for preprocessing the Likes data, which are then entered into logistic/linear regression to predict individual psychodemographic profiles from Likes. The model correctly discriminates between homosexual and heterosexual men in 88% of cases, African Americans and Caucasian Americans in 95% of cases, and between Democrat and Republican in 85% of cases. For the personality trait "Openness," prediction accuracy is close to the test-retest accuracy of a standard personality test. We give examples of associations between attributes and Likes and discuss implications for online personalization and privacy.
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                Author and article information

                Contributors
                Journal
                Front Big Data
                Front Big Data
                Front. Big Data
                Frontiers in Big Data
                Frontiers Media S.A.
                2624-909X
                12 October 2023
                2023
                : 6
                : 1249997
                Affiliations
                [1] 1Know-Center Gmbh , Graz, Austria
                [2] 2Institute of Interactive Systems and Data Science, Graz University of Technology , Graz, Austria
                [3] 3Institute of Computational Perception, Johannes Kepler University Linz , Linz, Austria
                [4] 4Linz Institute of Technology , Linz, Austria
                Author notes

                Edited by: Yassine Himeur, University of Dubai, United Arab Emirates

                Reviewed by: Chaochao Chen, Zhejiang University, China

                Article
                10.3389/fdata.2023.1249997
                10601453
                37901117
                517354bb-abde-4d72-8b71-7324c5a26177
                Copyright © 2023 Müllner, Lex, Schedl and Kowald.

                This is an open-access article distributed under the terms of the Creative Commons Attribution License (CC BY). The use, distribution or reproduction in other forums is permitted, provided the original author(s) and the copyright owner(s) are credited and that the original publication in this journal is cited, in accordance with accepted academic practice. No use, distribution or reproduction is permitted which does not comply with these terms.

                History
                : 29 June 2023
                : 25 September 2023
                Page count
                Figures: 1, Tables: 1, Equations: 0, References: 62, Pages: 7, Words: 6040
                Funding
                This work was supported by the DDAI COMET Module within the COMET-Competence Centers for Excellent Technologies Programme, funded by the Austrian Federal Ministry for Transport, Innovation and Technology (BMVIT), the Austrian Federal Ministry for Digital and Economic Affairs (BMDW), the Austrian Research Promotion Agency (FFG), the province of Styria (SFG), and partners from industry and academia. The COMET Programme is managed by FFG. In addition, the work received funding from the TU Graz Open Access Publishing Fund and from the Austrian Science Fund (FWF): DFH-23 and P33526.
                Categories
                Big Data
                Mini Review
                Custom metadata
                Recommender Systems

                differential privacy,collaborative filtering,recommender systems,accuracy-privacy trade-off,review

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