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      The effects of visual and verbal information on attitudes and purchase intentions in internet shopping

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      Psychology and Marketing
      Wiley-Blackwell

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          Most cited references8

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          Cognitive Learning, Cognitive Response to Persuasion, and Attitude Change

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            Attitude Change through Visual Imagery in Advertising

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              The Effect of Verbal and Pictorial Advertising Stimuli on Aesthetic, Utilitarian and Familiarity Perceptions

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                Author and article information

                Journal
                Psychology and Marketing
                Psychol. Mark.
                Wiley-Blackwell
                07426046
                15206793
                February 2008
                February 2008
                : 25
                : 2
                : 146-178
                Article
                10.1002/mar.20204
                52db4b1b-2013-4913-bc32-9003fb8b573d
                © 2008

                http://doi.wiley.com/10.1002/tdm_license_1.1

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