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      Mere exposure affects perceived descriptive norms: Implications for personal preferences and trust

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      Organizational Behavior and Human Decision Processes

      Elsevier BV

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          Where Consumers Diverge from Others: Identity Signaling and Product Domains

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            Mere Exposure: A Gateway to the Subliminal

             R.B. Zajonc (2016)
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              Judgments of frequency and recognition memory in a multiple-trace memory model.

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                Author and article information

                Journal
                Organizational Behavior and Human Decision Processes
                Organizational Behavior and Human Decision Processes
                Elsevier BV
                07495978
                July 2015
                July 2015
                : 129
                :
                : 48-58
                Article
                10.1016/j.obhdp.2014.12.002
                © 2015

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