Title:
Journal of Interactive Marketing
Abbreviated Title:
Journal of Interactive Marketing
Publisher:
Elsevier BV
ISSN
(Print):
10949968
Publication date Created:
August
2020
Publication date
(Print):
August
2020
Volume: 51
Pages: 9-25
Article
DOI: 10.1016/j.intmar.2020.03.001
SO-VID: 687633d7-e0e7-46dd-9b5e-b96d734f6037
Copyright © ©
2020