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      MBA Marketing Education in the 21 st Century: The Challenges from Technology

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      Journal: Marketing Education Review
      Publisher: Informa UK Limited

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          Interactive Home Shopping: Consumer, Retailer, and Manufacturer Incentives to Participate in Electronic Marketplaces

          Joseph Alba, Stacy Wood, Alan Sawyer … (1997)
          Article 0 comments Cited 263 times – based on 0 reviews     Review now
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            Do You See What I See? The Future of Virtual Shopping

            R. Burke (1997)
            Article 0 comments Cited 65 times – based on 0 reviews     Review now
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              Exploring the Implications of the Internet for Consumer Marketing

              B. Bronnenberg, R Peterson, S. Balasubramanian (1997)
              Article 0 comments Cited 50 times – based on 0 reviews     Review now
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                Author and article information

                Journal
                Title: Marketing Education Review
                Abbreviated Title: Marketing Education Review
                Publisher: Informa UK Limited
                ISSN (Print): 1052-8008
                ISSN (Electronic): 2153-9987
                Publication date Created: October 09 2015
                Publication date Created: July 1999
                Publication date (Electronic): October 09 2015
                Publication date (Print): July 1999
                Volume: 9
                Issue: 2
                Pages: 1-5
                Article
                DOI: 10.1080/10528008.1999.11488667
                SO-VID: 6a9e6e26-a2b9-425d-b551-bf728641eb6e
                Copyright © © 1999
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