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      The Social Welfare System in Bata Company Towns (1920s–1950s): Between Transnational Vision and Local Settings

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          Abstract

          In the early twentieth century, the Bata company became one of the largest shoe manufacturers in the world, and an emblematic icon of family capitalism. This paper presents an overview of the social welfare system developed by the firm, first in its hometown of Zlín (Moravia) and then in more than thirty company towns founded in Czechoslovakia, Europe, and other continents from the 1920s to the 1950s. It shows how the initial model provided by the city of Zlín took different forms after being exported to other settlements, and aims to identify the causes of this divergence. Following a transnational perspective, this research contributes to a better understanding of how policies, models, and practices transferred around the world by multinational companies can be reshaped according to national and local contexts.

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          Most cited references26

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          Building the Workingman's Paradise: The Design of American Company Towns

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            Modern Manors : Welfare Capitalism since the New Deal

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              Industrial paternalism: Discourse and Practice in Nineteenth-Century French Mining and Metallurgy

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                Author and article information

                Contributors
                Journal
                International Review of Social History
                Int Rev of Soc His
                Cambridge University Press (CUP)
                0020-8590
                1469-512X
                April 2023
                July 04 2022
                April 2023
                : 68
                : 1
                : 13-40
                Article
                10.1017/S0020859022000402
                6be7179f-4529-47c0-8094-d71fb3788878
                © 2023

                https://www.cambridge.org/core/terms

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