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      Replications and extensions in marketing: Rarely published but quite contrary

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      International Journal of Research in Marketing
      Elsevier BV

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          Statistical procedures and the justification of knowledge in psychological science.

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            The Hawthorne Experiments: First Statistical Interpretation

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              The Effects of Music in Advertising on Choice Behavior: A Classical Conditioning Approach

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                Author and article information

                Journal
                International Journal of Research in Marketing
                International Journal of Research in Marketing
                Elsevier BV
                01678116
                June 1994
                June 1994
                : 11
                : 3
                : 233-248
                Article
                10.1016/0167-8116(94)90003-5
                712e1922-326c-44a3-9020-ad5d3c68671d
                © 1994

                http://www.elsevier.com/tdm/userlicense/1.0/

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