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      The Aesthetics of Global Protest : Visual Culture and Communication 

      Music Videos as Protest Communication: The Gezi Park Protest on YouTube

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          Abstract

          This chapter explores the relevance of the protest song as political communication in the Internet era. Focusing on the prolific and diverse YouTube music video output of the Gezi Park protest of 2013, we explore how digital technologies and social media offer new opportunities for protest music to be produced and reach new audiences. We argue that the affordances of digital media and Internet platforms such as YouTube play a crucial part in the production, distribution and consumption of protest music. In the music videos, collected from Twitter, activists use a range of aesthetic and rhetorical tools such as various mash-up techniques to challenge mainstream media reporting on the protest, communicate solidarity, and express resistance to dominant political discourse.

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          Contributors
          Book Chapter
          December 09 2019
          : 211-232
          Affiliations
          [1 ] the University of Brighton , the Research Centre for Transforming Sexuality and Gender
          [2 ] Istanbul Bilgi University
          [3 ] the University of Stavanger
          [5 ] Glasgow Caledonian University
          [6 ] Loughborough University , www.aidanmcgarry.com, www.aestheticsofprotest.com
          10.5117/9789463724913_ch10
          78698b60-1e19-4c66-8a22-2d2427d85f3a
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