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      Multisensory flavor perception.

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      Cell

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          Abstract

          The perception of flavor is perhaps the most multisensory of our everyday experiences. The latest research by psychologists and cognitive neuroscientists increasingly reveals the complex multisensory interactions that give rise to the flavor experiences we all know and love, demonstrating how they rely on the integration of cues from all of the human senses. This Perspective explores the contributions of distinct senses to our perception of food and the growing realization that the same rules of multisensory integration that have been thoroughly explored in interactions between audition, vision, and touch may also explain the combination of the (admittedly harder to study) flavor senses. Academic advances are now spilling out into the real world, with chefs and food industry increasingly taking the latest scientific findings on board in their food design.

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          Author and article information

          Journal
          Cell
          Cell
          1097-4172
          0092-8674
          Mar 26 2015
          : 161
          : 1
          Affiliations
          [1 ] Crossmodal Research Laboratory, Department of Experimental Psychology, University of Oxford, Oxford OX1 3UD, UK. Electronic address: charles.spence@psy.ox.ac.uk.
          Article
          S0092-8674(15)00260-3
          10.1016/j.cell.2015.03.007
          25815982
          7991e6d9-3bc9-459f-8989-ae5542eeeef2
          Copyright © 2015 Elsevier Inc. All rights reserved.
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