0
views
0
recommends
+1 Recommend
2 collections
    0
    shares
      • Record: found
      • Abstract: found
      • Article: not found

      Cultural diversity drives innovation: modeling in the global pharmaceutical industry

      , ,

      International Journal of Innovation Science

      Emerald

      Read this article at

      ScienceOpenPublisher
      Bookmark
          There is no author summary for this article yet. Authors can add summaries to their articles on ScienceOpen to make them more accessible to a non-specialist audience.

          Abstract

          Purpose

          The innovative capacity of an organization is typically realized through unit-level teams. Previous studies correlate innovation performance with cultural diversity of teams, but note that team dynamics need to be optimized to derive maximum benefit. Herein, this study offers an assessment of available team building instruments through the lens of diverse innovation teams. In a demonstration project in the pharmaceutical industry, this study then outlines specific tools and approaches which can be successfully deployed through team coaching and mentoring.

          Design/methodology/approach

          A cluster of nine innovation teams with varying degrees of cultural diversity was provided with assessment and management instruments which had been identified and field tested by a mentoring team. Content included cultural awareness tools, innovation team profiling methods and Team Science (SciTS) ideology. Teams were funded, coached and mentored through a six-month performance period and assessed at regular intervals.

          Findings

          Team assessments provided correlations between performance (measured by project completion and new intellectual property generated) and diversity together with wealth of information on intra-team culture and dynamics. Concrete recommendations from the study include adoption of appropriate communication standards to promote inclusivity, use of SciTS operational tracking metrics to enhance engagement, use of the FourSight group profiling methodology and cultural quotient scale cultural awareness instruments at team-forming stage to promote effective dynamics and enhance inclusivity.

          Practical implications

          Cultural diversity has a positive impact on innovation teams. This said, for maximum benefit cultural awareness of team members should be optimized to avoid unintended conflicts developing. Such issues can be exacerbated when teams are deployed remotely and preventative measures should be established. These issues became of heightened significance as a result of telecommuting imposed by the COVID-19 pandemic and have longer-term implications, as corporations consider global air travel reduction through environmental concerns. A tracking tool is described to monitor team engagement and promote inclusivity. It is expected that the learnings can influence how teams can best form, normalize and operate within corporate innovation programs and form the basis of long-term impact studies.

          Originality/value

          This represents the first systematic study on the impact of cultural diversity and team dynamics within innovation programs in the pharmaceutical industry. The tools and methodologies deployed are widely available and can be adopted by innovation teams in many adjacent industries with established innovation ecosystems.

          Related collections

          Most cited references 24

          • Record: found
          • Abstract: not found
          • Article: not found

          Why do firms differ, and how does it matter?

            Bookmark
            • Record: found
            • Abstract: not found
            • Article: not found

            The Effects of Team Diversity on Team Outcomes: A Meta-Analytic Review of Team Demography

              Bookmark
              • Record: found
              • Abstract: not found
              • Article: not found

              Human capital, social capital, and innovation: a multi-country study

                Bookmark

                Author and article information

                Journal
                International Journal of Innovation Science
                IJIS
                Emerald
                1757-2223
                1757-2223
                February 08 2021
                March 29 2021
                February 08 2021
                March 29 2021
                : 13
                : 2
                : 133-144
                Article
                10.1108/IJIS-06-2020-0087
                © 2021

                Comments

                Comment on this article