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      What Does It Take to Activate Stereotypes? Simple Primes Don’t Seem Enough : A Replication of Stereotype Activation ( Banaji & Hardin, 1996; Blair & Banaji, 1996)

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          Abstract

          According to social cognition textbooks, stereotypes are activated automatically if appropriate categorical cues are processed. Although many studies have tested effects of activated stereotypes on behavior, few have tested the process of stereotype activation. Blair and Banaji (1996) demonstrated that subjects were faster to categorize first names as male or female if those were preceded by gender congruent attribute primes. The same, albeit smaller, effects emerged in a semantic priming design ruling out response priming by Banaji and Hardin (1996). We sought to replicate these important effects. Mirroring Blair and Banaji (1996) we found strong priming effects as long as response priming was possible. However, unlike Banaji and Hardin (1996), we did not find any evidence for automatic stereotype activation, when response priming was ruled out. Our findings suggest that automatic stereotype activation is not a reliable and global phenomenon but is restricted to more specific conditions.

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          Most cited references23

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          PsychoPy—Psychophysics software in Python

          The vast majority of studies into visual processing are conducted using computer display technology. The current paper describes a new free suite of software tools designed to make this task easier, using the latest advances in hardware and software. PsychoPy is a platform-independent experimental control system written in the Python interpreted language using entirely free libraries. PsychoPy scripts are designed to be extremely easy to read and write, while retaining complete power for the user to customize the stimuli and environment. Tools are provided within the package to allow everything from stimulus presentation and response collection (from a wide range of devices) to simple data analysis such as psychometric function fitting. Most importantly, PsychoPy is highly extensible and the whole system can evolve via user contributions. If a user wants to add support for a particular stimulus, analysis or hardware device they can look at the code for existing examples, modify them and submit the modifications back into the package so that the whole community benefits.
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            The Malleability of Automatic Stereotypes and Prejudice

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              AUTOMATIC STEREOTYPING

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                Author and article information

                Journal
                zsp
                Social Psychology
                Hogrefe Publishing
                1864-9335
                2151-2590
                May 2014
                2014
                : 45
                : 3
                : 187-193
                Affiliations
                [ 1 ] Friedrich-Schiller-Universität Jena, Germany
                Author notes
                Florian Müller, Friedrich-Schiller-Universität Jena, Institut für Psychologie, Am Steiger 3/Haus 1, 07743 Jena, Germany, +49 3641 945123, florian.mueller@ 123456uni-jena.de
                Article
                zsp_45_3_187
                10.1027/1864-9335/a000183
                7c5a8144-8160-46a4-884b-1d516f347f6b
                History
                : March 4, 2013
                : January 24, 2013
                Categories
                Replication

                Assessment, Evaluation & Research methods,Psychology,General social science,General behavioral science
                semantic priming,stereotype activation,response priming,replication

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