Title:
Journal of Consumer Research
Abbreviated Title:
J CONSUM RES
Publisher:
University of Chicago Press
ISSN
(Print):
0093-5301
ISSN
(Electronic):
1537-5277
Publication date Created:
December
1998
Publication date
(Print):
December
1998
Volume: 25
Issue: 3
Pages: 187-217
Article
DOI: 10.1086/209535
SO-VID: 89960aed-530d-460f-8bab-edec1ef3eda9
Copyright statement: ©
1998