Title:
International Journal of Research in Marketing
Abbreviated Title:
International Journal of Research in Marketing
Publisher:
Elsevier BV
ISSN
(Print):
01678116
Publication date Created:
November
1991
Publication date
(Print):
November
1991
Volume: 8
Issue: 4
Pages: 283-299
Article
DOI: 10.1016/0167-8116(91)90027-5
PubMed ID: 33134446
SO-VID: 8a147a4e-a130-411b-b30e-998636922809
Copyright © ©
1991