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      To What Extent Is Social Marketing Used in Demand Reduction Campaigns for Illegal Wildlife Products? Insights From Elephant Ivory and Rhino Horn

      Author(s): 1 , 2 , 3 , 4
      Publication date Created:
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      Journal: Social Marketing Quarterly
      Publisher: SAGE Publications

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          Poaching is more than an Enforcement Problem

          Daniel W. S. Challender, Douglas C. MacMillan (2014)
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            A systematic review of social marketing effectiveness

            Martine Stead, Ross Gordon, Kathryn Angus … (2007)
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              How to ask sensitive questions in conservation: A review of specialized questioning techniques

              Ana Nuno, Freya St. John (2015)
              Article 0 comments Cited 91 times – based on 0 reviews     Review now
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                Author and article information

                Journal
                Title: Social Marketing Quarterly
                Abbreviated Title: Social Marketing Quarterly
                Publisher: SAGE Publications
                ISSN (Print): 1524-5004
                ISSN (Electronic): 1539-4093
                Publication date Created: December 05 2018
                Publication date Created: March 2019
                Publication date (Electronic): November 20 2018
                Publication date (Print): March 2019
                Volume: 25
                Issue: 1
                Pages: 40-54
                Affiliations
                [1 ]Cambridge Institute for Sustainability Leadership, University of Cambridge, Cambridge, United Kingdom
                [2 ]San Diego Zoo Institute for Conservation Research, Escondido, CA, USA
                [3 ]Oxford Martin School, University of Oxford, Oxford, United Kingdom
                [4 ]Department of Zoology, University of Oxford, Oxford, United Kingdom
                Article
                DOI: 10.1177/1524500418813543
                SO-VID: 904144c4-315c-49bb-bb0a-bfb9cacede27
                Copyright © © 2019
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                http://journals.sagepub.com/page/policies/text-and-data-mining-license

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