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      Reassessment of Expectations as a Comparison Standard in Measuring Service Quality: Implications for Further Research

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      Journal of Marketing
      JSTOR

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          Journal
          Journal of Marketing
          Journal of Marketing
          JSTOR
          00222429
          January 1994
          January 1994
          : 58
          : 1
          : 111
          Article
          10.2307/1252255
          921f9964-968f-4988-bd1b-de57f4d8bf5a
          © 1994
          History

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