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      Public Emotions and Rumors Spread During the COVID-19 Epidemic in China: Web-Based Correlation Study

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      , PhD 1 , , MA 1 , , BA 1 , , MA 2 , , PhD 3 , , PhD 4 , , PhD 1 ,
      (Reviewer), (Reviewer)
      Journal of Medical Internet Research
      JMIR Publications
      public emotions, rumor, infodemic, infodemiology, infoveillance, China, COVID-19

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          Abstract

          Background

          Various online rumors have led to inappropriate behaviors among the public in response to the COVID-19 epidemic in China. These rumors adversely affect people’s physical and mental health. Therefore, a better understanding of the relationship between public emotions and rumors during the epidemic may help generate useful strategies for guiding public emotions and dispelling rumors.

          Objective

          This study aimed to explore whether public emotions are related to the dissemination of online rumors in the context of COVID-19.

          Methods

          We used the web-crawling tool Scrapy to gather data published by People’s Daily on Sina Weibo, a popular social media platform in China, after January 8, 2020. Netizens’ comments under each Weibo post were collected. Nearly 1 million comments thus collected were divided into 5 categories: happiness, sadness, anger, fear, and neutral, based on the underlying emotional information identified and extracted from the comments by using a manual identification process. Data on rumors spread online were collected through Tencent’s Jiaozhen platform. Time-lagged cross-correlation analyses were performed to examine the relationship between public emotions and rumors.

          Results

          Our results indicated that the angrier the public felt, the more rumors there would likely be (r=0.48, P<.001). Similar results were observed for the relationship between fear and rumors (r=0.51, P<.001) and between sadness and rumors (r=0.47, P<.001). Furthermore, we found a positive correlation between happiness and rumors, with happiness lagging the emergence of rumors by 1 day (r=0.56, P<.001). In addition, our data showed a significant positive correlation between fear and fearful rumors (r=0.34, P=.02).

          Conclusions

          Our findings confirm that public emotions are related to the rumors spread online in the context of COVID-19 in China. Moreover, these findings provide several suggestions, such as the use of web-based monitoring methods, for relevant authorities and policy makers to guide public emotions and behavior during this public health emergency.

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          Most cited references30

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          The Measurement of Observer Agreement for Categorical Data

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            Public perceptions, anxiety, and behaviour change in relation to the swine flu outbreak: cross sectional telephone survey

            Objective To assess whether perceptions of the swine flu outbreak predicted changes in behaviour among members of the public in England, Scotland, and Wales. Design Cross sectional telephone survey using random digit dialling. Setting Interviews by telephone between 8 and 12 May. Participants 997 adults aged 18 or more who had heard of swine flu and spoke English. Main outcome measures Recommended change in behaviour (increases in handwashing and surface cleaning or plans made with a “flu friend”) and avoidance behaviours (engaged in one or more of six behaviours such as avoiding large crowds or public transport). Results 37.8% of participants (n=377) reported performing any recommended behaviour change “over the past four days . . . because of swine flu.” 4.9% (n=49) had carried out any avoidance behaviour. Controlling for personal details and anxiety, recommended changes were associated with perceptions that swine flu is severe, that the risk of catching it is high risk, that the outbreak will continue for a long time, that the authorities can be trusted, that good information has been provided, that people can control their risk of catching swine flu, and that specific behaviours are effective in reducing the risk. Being uncertain about the outbreak and believing that the outbreak had been exaggerated were associated with a lower likelihood of change. The strongest predictor of behaviour change was ethnicity, with participants from ethnic minority groups being more likely to make recommended changes (odds ratio 3.2, 95% confidence interval 2.0 to 5.3) and carry out avoidance behaviours (4.1, 2.0 to 8.4). Conclusions The results support efforts to inform the public about specific actions that can reduce the risks from swine flu and to communicate about the government’s plans and resources. Tackling the perception that the outbreak has been “over-hyped” may be difficult but worthwhile. Additional research is required into differing reactions to the outbreak among ethnic groups.
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              Pandemics in the Age of Twitter: Content Analysis of Tweets during the 2009 H1N1 Outbreak

              Background Surveys are popular methods to measure public perceptions in emergencies but can be costly and time consuming. We suggest and evaluate a complementary “infoveillance” approach using Twitter during the 2009 H1N1 pandemic. Our study aimed to: 1) monitor the use of the terms “H1N1” versus “swine flu” over time; 2) conduct a content analysis of “tweets”; and 3) validate Twitter as a real-time content, sentiment, and public attention trend-tracking tool. Methodology/Principal Findings Between May 1 and December 31, 2009, we archived over 2 million Twitter posts containing keywords “swine flu,” “swineflu,” and/or “H1N1.” using Infovigil, an infoveillance system. Tweets using “H1N1” increased from 8.8% to 40.5% (R 2 = .788; p<.001), indicating a gradual adoption of World Health Organization-recommended terminology. 5,395 tweets were randomly selected from 9 days, 4 weeks apart and coded using a tri-axial coding scheme. To track tweet content and to test the feasibility of automated coding, we created database queries for keywords and correlated these results with manual coding. Content analysis indicated resource-related posts were most commonly shared (52.6%). 4.5% of cases were identified as misinformation. News websites were the most popular sources (23.2%), while government and health agencies were linked only 1.5% of the time. 7/10 automated queries correlated with manual coding. Several Twitter activity peaks coincided with major news stories. Our results correlated well with H1N1 incidence data. Conclusions This study illustrates the potential of using social media to conduct “infodemiology” studies for public health. 2009 H1N1-related tweets were primarily used to disseminate information from credible sources, but were also a source of opinions and experiences. Tweets can be used for real-time content analysis and knowledge translation research, allowing health authorities to respond to public concerns.
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                Author and article information

                Contributors
                Journal
                J Med Internet Res
                J Med Internet Res
                JMIR
                Journal of Medical Internet Research
                JMIR Publications (Toronto, Canada )
                1439-4456
                1438-8871
                November 2020
                25 November 2020
                25 November 2020
                : 22
                : 11
                : e21933
                Affiliations
                [1 ] School of Education Tianjin University Tianjin China
                [2 ] School of Media and Communication Shanghai Jiaotong University Shanghai China
                [3 ] College of Life Sciences and Bioengineering, School of Science Beijing Jiaotong University Beijing China
                [4 ] Office of International Cooperation and Exchanges Nanjing University Nanjing China
                Author notes
                Corresponding Author: Yangyang Liu liuyangyang661@ 123456sina.com
                Author information
                https://orcid.org/0000-0002-7632-2386
                https://orcid.org/0000-0003-4316-0795
                https://orcid.org/0000-0002-4821-6228
                https://orcid.org/0000-0001-9368-7160
                https://orcid.org/0000-0002-2082-2197
                https://orcid.org/0000-0002-6669-5488
                https://orcid.org/0000-0002-3197-7311
                Article
                v22i11e21933
                10.2196/21933
                7690969
                33112757
                951fdad8-eb08-4922-bf4d-00aad5410b2e
                ©Wei Dong, Jinhu Tao, Xiaolin Xia, Lin Ye, Hanli Xu, Peiye Jiang, Yangyang Liu. Originally published in the Journal of Medical Internet Research (http://www.jmir.org), 25.11.2020.

                This is an open-access article distributed under the terms of the Creative Commons Attribution License ( https://creativecommons.org/licenses/by/4.0/), which permits unrestricted use, distribution, and reproduction in any medium, provided the original work, first published in the Journal of Medical Internet Research, is properly cited. The complete bibliographic information, a link to the original publication on http://www.jmir.org/, as well as this copyright and license information must be included.

                History
                : 29 June 2020
                : 31 July 2020
                : 12 August 2020
                : 26 October 2020
                Categories
                Original Paper
                Original Paper

                Medicine
                public emotions,rumor,infodemic,infodemiology,infoveillance,china,covid-19
                Medicine
                public emotions, rumor, infodemic, infodemiology, infoveillance, china, covid-19

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