Toward a Theory of Entertainment Persuasion: Explaining the Persuasive Effects of Entertainment-Education Messages

Moyer-Gusé, Emily

doi:10.1111/j.1468-2885.2008.00328.x

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Toward a Theory of Entertainment Persuasion: Explaining the Persuasive Effects of Entertainment-Education Messages

Author(s): Emily Moyer-Gusé

Publication date Created: August 2008

Publication date (Print): August 2008

Journal: Communication Theory

Publisher: Wiley-Blackwell

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Journal ID (publisher-id): COMT

Title: Communication Theory

Publisher: Wiley-Blackwell

ISSN (Print): 10503293

ISSN (Electronic): 14682885

Publication date Created: August 2008

Publication date (Print): August 2008

Volume: 18

Issue: 3

Pages: 407-425

Article

DOI: 10.1111/j.1468-2885.2008.00328.x

SO-VID: 97815f27-bdc9-45e3-a56e-d935602a1554

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Self URI (article page): http://doi.wiley.com/10.1111/j.1468-2885.2008.00328.x

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Toward a Theory of Entertainment Persuasion: Explaining the Persuasive Effects of Entertainment-Education Messages

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Numerical Algebra, Matrix Theory, Differential-Algebraic Equations, and Control Theory

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