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      Free Cash Flow, Agency Costs, and the Affordability Method of Advertising Budgeting

      Author(s): ,
      Publication date Created:
      Publication date (Print):
      Journal: Journal of Marketing
      Publisher: American Marketing Association (AMA)

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          Management ownership and market valuation

          Randall K. Morck, Andrei Shleifer, Robert Vishny (1988)
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            The market for corporate control

            Michael Jensen, Richard Ruback (1983)
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              The Structure of Ownership and the Theory of the Firm

              Harold Demsetz (1983)
              Article 0 comments Cited 172 times – based on 0 reviews     Review now
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                Author and article information

                Journal
                Title: Journal of Marketing
                Abbreviated Title: Journal of Marketing
                Publisher: American Marketing Association (AMA)
                ISSN (Print): 0022-2429
                Publication date Created: January 2002
                Publication date (Print): January 2002
                Volume: 66
                Issue: 1
                Pages: 94-107
                Article
                DOI: 10.1509/jmkg.66.1.94.18453
                SO-VID: 997ea40a-a9df-4fba-9c6b-d913e9058069
                Copyright © © 2002
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