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What impacts customer experience for B2B enterprises on using AI-enabled chatbots? Insights from Big data analytics
Author(s):
Amit Kumar Kushwaha
,
Prashant Kumar
,
Arpan Kumar Kar
Publication date
Created:
October 2021
Publication date
(Print):
October 2021
Journal:
Industrial Marketing Management
Publisher:
Elsevier BV
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Preventive and Emergency Medicine Insights
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Information Systems Success: The Quest for the Dependent Variable
William H. DeLone
,
Ephraim McLean
(1992)
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Trust and TAM in Online Shopping: An Integrated Model
Karahanna
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Straub
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Gefen
(2003)
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The Commitment-Trust Theory of Relationship Marketing
Robert M. Morgan
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Shelby D. Hunt
(2018)
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Author and article information
Journal
Title:
Industrial Marketing Management
Abbreviated Title:
Industrial Marketing Management
Publisher:
Elsevier BV
ISSN (Print):
00198501
Publication date Created:
October 2021
Publication date (Print):
October 2021
Volume
: 98
Pages
: 207-221
Article
DOI:
10.1016/j.indmarman.2021.08.011
SO-VID:
a9dfa3c8-590b-402d-9989-20cdea367f0d
Copyright ©
© 2021
License:
https://www.elsevier.com/tdm/userlicense/1.0/
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