Housing Floor Finishes Choice-Behaviours and Motivations

Abstract

The quality of finishes of housing space is imperative for the achievement of a qualitative living environment. This paper presents a part of the findings of housing interior finishes choices – behaviour and motivation among prospective house owners in Nigeria. The study was conducted within the methodological and conceptual frameworks of Means-End Chain (MEC) and Stated Housing Preference and Housing Choice (SHPHC) models. A questionnaire survey and semi-structured interviews were used to generate data which were content analysed. The results showed that 71.95% of the respondents preferred ceramic tiled floor finishes as the various motivational factors. Further research in housing interior finishes choice motivation is required. Keywords: means-end chain, laddering, stated housing preference and housing choice, housing interior finishes © 2017. The Authors. Published for AMER ABRA by e-International Publishing House, Ltd., UK. This is an open access article under the CC BYNC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/). Peer–review under responsibility of AMER (Association of Malaysian Environment-Behaviour Researchers), ABRA (Association of Behavioural Researchers on Asians) and cE-Bs (Centre for Environment-Behaviour Studies), Faculty of Architecture, Planning & Surveying, Universiti Teknologi MARA, Malaysia.