Title:
Journal of Consumer Research
Abbreviated Title:
J Consum Res
Publisher:
University of Chicago Press
ISSN
(Print):
0093-5301
ISSN
(Electronic):
1537-5277
Publication date Created:
February
01 2009
Publication date
(Print):
February
01 2009
Volume: 35
Issue: 5
Pages: 742-758
Article
DOI: 10.1086/592945
SO-VID: aa5d98a8-3b07-4a4c-a66f-949708695415
Copyright © ©
2009