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      Investigating Endogeneity Bias in Marketing

      , ,
      Marketing Science
      Institute for Operations Research and the Management Sciences (INFORMS)

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          On the Mathematical Foundations of Theoretical Statistics

          R Fisher (1922)
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            Bayesian Experimental Design: A Review

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              Bayesian Statistics and Marketing

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                Author and article information

                Journal
                Marketing Science
                Marketing Science
                Institute for Operations Research and the Management Sciences (INFORMS)
                0732-2399
                1526-548X
                September 2007
                September 2007
                : 26
                : 5
                : 642-650
                Article
                10.1287/mksc.1060.0256
                b1b56d24-34ca-49cc-ab96-ef297f694455
                © 2007
                History

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