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      New product development process: A perspective for reexamination

      Journal of Product Innovation Management
      Elsevier BV

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          Journal
          Journal of Product Innovation Management
          Elsevier BV
          07376782
          December 1988
          : 5
          : 4
          : 304-310
          Article
          10.1016/0737-6782(88)90014-8
          b3944411-3ffd-4ca6-b542-e6639cd0a544
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