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      Psychosocial factors influencing shared bicycle travel choices among Chinese: An application of theory planned behavior

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      PLoS ONE
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          Abstract

          The worldwide rise of shared bicycle use has changed the way people travel. Here we analyze shared bicycle use from the perspective of the theory of planned behavior, and propose a model to investigate factors influencing shared bicycle usage in China. A total of 211 shared bicycle users selected from 28 provinces throughout China completed a self-reported survey. Structural equation modelling (SEM) was used to delineate the pathway from shared bicycle usage. The SEM model demonstrated that: (1) shared bicycle use intention was significantly associated with four variables, namely travel attitude(β = 0.491, t = 24.569), social norms(β = 0.149, t = 6.771), travel habits(β = 0.146, t = 7.226) and perceived behavioral control (β = 0.190, t = 11.110); (2) shared bicycle use behavior was significantly affected by shared bicycle use intention(β = 0.406, t = 15.936), and also by travel habits(β = 0.320, t = 11.921); (3) shared bicycle use behavior was also affected by demographic variables (gender, age) and situational factors (distance). The conclusions of this study provide useful data for operators of bicycle services and government policy makers.

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          Most cited references61

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          The theory of planned behavior

          Icek Ajzen (1991)
          Organizational Behavior and Human Decision Processes, 50(2), 179-211
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            Predicting User Intentions: Comparing the Technology Acceptance Model with the Theory of Planned Behavior

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              Application of the Theory of Planned Behavior to green hotel choice: Testing the effect of environmental friendly activities

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                Author and article information

                Contributors
                Role: ConceptualizationRole: Funding acquisition
                Role: Formal analysisRole: MethodologyRole: SoftwareRole: Writing – original draftRole: Writing – review & editing
                Role: Funding acquisition
                Role: Supervision
                Role: Editor
                Journal
                PLoS One
                PLoS ONE
                plos
                plosone
                PLoS ONE
                Public Library of Science (San Francisco, CA USA )
                1932-6203
                25 January 2019
                2019
                : 14
                : 1
                : e0210964
                Affiliations
                [1 ] School of Management Science and Engineering, Shandong University of Finance and Economics, Jinan, China
                [2 ] Office of Academic Research, Shandong Management University, Jinan, China
                [3 ] Computer Science and Technology, Shandong Technology and Business University, Yantai, China
                Qazvin University of Medical Sciences, ISLAMIC REPUBLIC OF IRAN
                Author notes

                Competing Interests: The authors have declared that no competing interests exist.

                Author information
                http://orcid.org/0000-0002-9179-4891
                Article
                PONE-D-18-13570
                10.1371/journal.pone.0210964
                6347275
                30682066
                b838074d-230f-462b-882f-dd937461796e
                © 2019 Xin et al

                This is an open access article distributed under the terms of the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original author and source are credited.

                History
                : 6 May 2018
                : 5 January 2019
                Page count
                Figures: 2, Tables: 8, Pages: 17
                Funding
                Funded by: National Social Science Foundation of China
                Award ID: 16AJY003
                Award Recipient :
                Funded by: National Social Science Foundation of China
                Award ID: 17BGL198
                Funded by: National Social Science Foundation of China
                Award ID: 18BGL263
                This work was supported by National Social Science Foundation of China under project number 16AJY003, 17BGL198, 18BGL263.
                Categories
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