Title:
Journal of Advertising
Abbreviated Title:
Journal of Advertising
Publisher:
Informa UK Limited
ISSN
(Print):
0091-3367
ISSN
(Electronic):
1557-7805
Publication date Created:
April
03 2013
Publication date
(Print):
April
03 2013
Volume: 42
Issue: 2-3
Pages: 142-154
Article
DOI: 10.1080/00913367.2013.774588
SO-VID: bf842676-263a-482c-a4f6-55717b2347ed
Copyright © ©
2013