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      PLS-SEM: Indeed a Silver Bullet

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      The Journal of Marketing Theory and Practice

      M. E. Sharpe Inc.

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          Journal
          MTP
          The Journal of Marketing Theory and Practice
          The Journal of Marketing Theory and Practice
          M. E. Sharpe Inc.
          1069-6679
          April 1 2011
          April 1 2011
          : 19
          : 2
          : 139-152
          Article
          10.2753/MTP1069-6679190202
          c0f5161f-69a1-4563-b77c-8427b2481515
          © 2011

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