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      Designing Ranking Systems for Hotels on Travel Search Engines by Mining User-Generated and Crowdsourced Content

      Author(s): , ,
      Publication date Created:
      Publication date (Print):
      Journal: Marketing Science
      Publisher: Institute for Operations Research and the Management Sciences (INFORMS)

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          Using Online Conversations to Study Word-of-Mouth Communication

          David Godes, Dina Mayzlin (2004)
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            Exploring the value of online product reviews in forecasting sales: The case of motion pictures

            Xiaoquan Zhang, Chrysanthos Dellarocas, Neveen Awad (2007)
            Article 0 comments Cited 222 times – based on 0 reviews     Review now
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              Measuring Market Power in the Ready-to-Eat Cereal Industry

              Aviv Nevo (2001)
              Article 0 comments Cited 217 times – based on 0 reviews     Review now
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                Author and article information

                Journal
                Title: Marketing Science
                Abbreviated Title: Marketing Science
                Publisher: Institute for Operations Research and the Management Sciences (INFORMS)
                ISSN (Print): 0732-2399
                ISSN (Electronic): 1526-548X
                Publication date Created: May 2012
                Publication date (Print): May 2012
                Volume: 31
                Issue: 3
                Pages: 493-520
                Article
                DOI: 10.1287/mksc.1110.0700
                SO-VID: c30fb28c-2fb9-4cec-a34b-99e69180d4fc
                Copyright © © 2012
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