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      Smallholders participation in sustainable certification: The mediating impact of deliberative communication and responsible leadership

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          Abstract

          The initiative to ensure oil-palm smallholders around the world participate in sustainable certification is increasing. Different efforts were strategised including increasing awareness and providing financial support. Despite that, the number of smallholders’ participation in sustainable certification is relatively low. This study embarked on the objective to identify the role of social structure, namely social interaction ties in affecting smallholders’ participative behaviours. Moreover, this study is also looking on the mediating impact of deliberative communication and responsible leadership in explaining the relationship between the two previously stated constructs. Using a quantitative research design, this study collected data from 440 smallholders as its respondents. Samples were randomly selected, and questionnaires were distributed to obtain their responses. Data collected were then analysed using PLS-SEM to test the developed hypothesis. Accordingly, the findings indicate that social interaction ties have a significant impact on smallholders’ decisions to participate in sustainable certification. Furthermore, both deliberative communication and responsible leadership were proven to be significant mediators. This study provides insights on how smallholders’ participation in sustainable certification can be improved by tapping on the social structure elements as well as adopting deliberative communication and responsible leadership as a method to communicate and lead with the smallholders. This shall expand literature related to organisation psychology in rural areas and sustainability.

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          Most cited references71

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            One possible reason for the continued neglect of statistical power analysis in research in the behavioral sciences is the inaccessibility of or difficulty with the standard material. A convenient, although not comprehensive, presentation of required sample sizes is provided here. Effect-size indexes and conventional values for these are given for operationally defined small, medium, and large effects. The sample sizes necessary for .80 power to detect effects at these levels are tabled for eight standard statistical tests: (a) the difference between independent means, (b) the significance of a product-moment correlation, (c) the difference between independent rs, (d) the sign test, (e) the difference between independent proportions, (f) chi-square tests for goodness of fit and contingency tables, (g) one-way analysis of variance, and (h) the significance of a multiple or multiple partial correlation.
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                Author and article information

                Contributors
                Journal
                Front Psychol
                Front Psychol
                Front. Psychol.
                Frontiers in Psychology
                Frontiers Media S.A.
                1664-1078
                29 September 2022
                2022
                : 13
                Affiliations
                [1] 1Centre for Research in Media and Communication, Faculty of Social Sciences and Humanities, Universiti Kebangsaan Malaysia , Bangi, Malaysia
                [2] 2Institute of Sustainable Building, Universiti Teknologi PETRONAS , Seri Iskandar, Malaysia
                Author notes

                Edited by: Murale Venugopalan, Amrita Vishwa Vidyapeetham, India

                Reviewed by: Freddy Marín-González, Costa University Corporation, Colombia; A. S. A. Ferdous Alam, Universiti Utara Malaysia, Malaysia

                *Correspondence: Ammar Redza Ahmad Rizal, araredza@ 123456ukm.edu.my

                This article was submitted to Environmental Psychology, a section of the journal Frontiers in Psychology

                Article
                10.3389/fpsyg.2022.978993
                9556826
                c41d4afc-0e20-4d81-8318-26af93e8d1ac
                Copyright © 2022 Rizal and Nordin.

                This is an open-access article distributed under the terms of the Creative Commons Attribution License (CC BY). The use, distribution or reproduction in other forums is permitted, provided the original author(s) and the copyright owner(s) are credited and that the original publication in this journal is cited, in accordance with accepted academic practice. No use, distribution or reproduction is permitted which does not comply with these terms.

                Page count
                Figures: 1, Tables: 4, Equations: 0, References: 88, Pages: 12, Words: 9459
                Categories
                Psychology
                Original Research

                Clinical Psychology & Psychiatry
                social structure,communication,leadership oil-palm,sustainable farming,farmers,green psychology

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