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      Old Cards, New Tricks: Applied Techniques in Card Sorting

      Proceedings of HCI 2007 The 21st British HCI Group Annual Conference University of Lancaster, UK (HCI)

      British HCI Group Annual Conference

      3 - 7 September 2007

      Card Sorting, Cluster Analysis, Dendograms, Dendrograms, Topography, Navigation Design

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          Abstract

          Card sorting is an extremely useful technique in the design of interactive systems. However, it is under-used in practice – often through a lack of understanding and the complexities of cluster analysis. This half-day, hands-on tutorial uses concrete examples taken from live web sites to guide participants through the analysis, design and execution of card sorting activities, particularly as they apply to web navigation. Specific topics presented include open and closed sorting, rapid data collection using bar codes, cluster analysis and extensions to traditional analyses using quality of fit metrics and measures of deviation.

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          Author and article information

          Contributors
          Conference
          September 2007
          September 2007
          : 1-2
          Affiliations
          Syntagm Ltd

          10 Oxford Road

          Abingdon, UK OX14 2DS

          +44 1235 522859
          Article
          10.14236/ewic/HCI2007.86
          © William Hudson. Published by BCS Learning and Development Ltd. Proceedings of HCI 2007 The 21st British HCI Group Annual Conference University of Lancaster, UK

          This work is licensed under a Creative Commons Attribution 4.0 Unported License. To view a copy of this license, visit http://creativecommons.org/licenses/by/4.0/

          Proceedings of HCI 2007 The 21st British HCI Group Annual Conference University of Lancaster, UK
          HCI
          21
          Lancaster, UK
          3 - 7 September 2007
          Electronic Workshops in Computing (eWiC)
          British HCI Group Annual Conference
          Product
          Product Information: 1477-9358BCS Learning & Development
          Self URI (journal page): https://ewic.bcs.org/
          Categories
          Electronic Workshops in Computing

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